About Us

For fifty years, H.P. Greenfield has helped generations of New Yorkers sell and buy with confidence. Integrity, deep local knowledge, and a seller-first approach have kept families coming back since 1974.

Celebrating 50 Years
Serving the Community

H.P. Greenfield Real Estate was established in May 1974 at 1712 Utica Avenue in Brooklyn. Fifty years later we are still here, still local, and still helping New York families sell and buy with confidence. What began as a single neighborhood office has grown into one of Brooklyn’s most trusted names in real estate.

Today our team works from our office at 850 Fulton Street, where experienced agents and broker-owners handle every kind of transaction: listings and sales, co-ops and condos, single and multi-family homes, townhouses, and apartments. Whatever you are selling, someone on our team has sold one like it nearby.

Our agents live and work in the neighborhoods they serve, from Old Mill Basin, Canarsie, Flatbush, Flatlands, Midwood, and Sheepshead Bay to Bedford-Stuyvesant, Cobble Hill, Carroll Gardens, Crown Heights, Marine Park, Sunset Park, Bushwick, Clinton Hill, Fort Greene, Williamsburg, Borough Park, Bensonhurst, and Bay Ridge. Our reach extends across all five boroughs and into Long Island.

We keep current on a market that never stops changing, and we keep our standards high. Our office is open seven days a week and staffed by both agents and broker-owners, so you always reach someone who can help. Five decades in, the sales awards and the repeat clients tell the same story: when H.P. Greenfield lists your home, you are in experienced hands.

H.P. Greenfield Real Estate storefront office on a Brooklyn street

Why NYC Homeowners Choose H.P. Greenfield

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Seller-Focused Strategy

Everything we do serves one goal: the highest possible price for your home, with the fewest surprises along the way.

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Local Market Experts

We price by block, not by borough average. Our agents track every comparable sale, pricing trend, and buyer pattern in your neighborhood.

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Proven Marketing

Professional photography, targeted online campaigns, and direct buyer outreach put your listing in front of people ready to act.

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Skilled Negotiators

Five decades at the table means we know how to protect your price and your terms once the offers come in.

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Trusted Reputation

Since 1974, generations of NYC homeowners have trusted us with their most valuable asset. Our reviews show why.

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The Values That Guide
Every Client Relationship

Our success is built on more than experience. It comes from integrity, professionalism, deep local knowledge, and a client-first approach that has earned the trust of New York homeowners since 1974.
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Integrity

Honesty and transparency in every conversation. We tell you what your home is really worth and what it will take to sell it, even when that is not what you hoped to hear.

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Professionalism

Careful, responsive service at every step, with the attention to detail a sale of this size deserves.

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Local Expertise

We know the blocks, the buyers, and the pricing trends that shape what your home will bring in today's market.

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Client First

Every recommendation serves your goals and your bottom line, not a quick commission. Most of our business comes from repeat clients and referrals, and we intend to keep it that way.

Homes Sold Across Brooklyn, Queens & Manhattan

Every pin is a home we listed and closed. Five decades of sales, mapped across the city.
Properties Sold by H.P. Greenfield

Ready to Sell Your Home?

Whether you are ready to list this month or just starting to plan, our team is here to walk you through it. No pressure, just five decades of local perspective on what your home can bring.